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I blend culture, data, and creativity to turn brands into conversations.
Portfolio


YouTube ExitBlox
ExitBlox is part of our YouTube Discovery strategy, focused on building a dedicated content channel around Roblox. The goal is to create searchable and relevant content for Roblox players, covering tips, updates, game recommendations, tutorials, and trending experiences inside the platform. Roblox was chosen because it offers a broad content opportunity, with multiple games, communities, trends, and search behaviors happening at the same time. This allows us to create consist


YouTube Tips
YouTube Tips is part of our YouTube Discovery strategy, focused on creating searchable content around gaming tips, tutorials, updates, launches, and common player questions. The goal is to reach players through the topics they are already searching for, using SEO-driven content to increase discoverability, organic reach, and long-term visibility. This channel helps ExitLag stay present in gaming communities in a useful and natural way, while supporting brand awareness, qualif


ExitLag Social Media 2025 Case
Throughout 2025, ExitLag’s social media ecosystem demonstrated consistent organic expansion across all key performance metrics, fueled entirely by strategic content iteration and audience intelligence. Average Week-over-Week Growth Metric Avg. WoW Growth Engagement (Total Interactions) +75.4% Engagement Rate (%) +64.6% Sign-ups +25.0% Impressions +17.3% Clicks +12.4% Insights Engagement growth outpaced all other metrics, proving the effectiveness of creative testing and audie
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